How much does the Razer Kraken Kitty V2 BT Pompompurin Edition cost?

According to the Target listing reported by Dexerto, the headset is priced at $139.99.

When does the Pompompurin Razer headset come out?

As reported by Dexerto, the headset is expected to arrive online and in stores in October 2026.

Is the Razer Pompompurin headset a Target exclusive?

According to Dexerto, the headset is believed to be a Target exclusive, in line with the rest of Razer's Sanrio collection sold there.

Razer's Pompompurin Kraken Kitty Headset Lands at Target in October

Q: What features does the Kraken Kitty V2 BT Pompompurin Edition include?

The headset includes TriForce 40mm drivers, Bluetooth connectivity, and stream-reactive Chroma RGB lighting on the earcups, per Dexerto.

Razer is adding a floppy-eared Pompompurin edition to its growing Sanrio headset lineup, priced at $139.99 and expected at Target this October. The wireless Kraken Kitty V2 BT swaps cat ears for the golden retriever character's signature droopy ears in a buttercup color scheme.

By Sofia Marchetti · Culture & Cozy Writer · August 16, 2026 2 min read

Razer Keeps Adding Ears to Its Sanrio Roster

Razer has been quietly building one of the more charming peripheral collections in gaming retail, and the latest addition makes a strong case for the whole thing. As reported by Dexerto, the company is releasing the Kraken Kitty V2 BT Pompompurin Edition, a wireless headset themed around Sanrio’s beloved golden retriever character. The headset is believed to be a Target exclusive, consistent with the rest of Razer’s Sanrio lineup sold at the retailer.

The most immediately noticeable thing about this one is the ears. Where the standard Kraken Kitty V2 puts cat ears on the headband, the Pompompurin edition replaces them with the character’s signature floppy dog ears, paired with what Dexerto describes as a soft buttercup color palette. It is a small but meaningful swap that makes this feel like an actual character collaboration rather than a recolor.

Same Core Specs, New Character Energy

Under the hood, the Pompompurin edition carries the same hardware as the standard Kraken Kitty V2. According to Dexerto, that means TriForce 40mm drivers, Bluetooth connectivity, and stream-reactive Chroma RGB lighting on the earcups. The Chroma lighting is worth noting for anyone who streams or records content, since it responds to on-screen activity in supported games and apps. At $139.99, per the Target listing cited by Dexerto, it sits at a reasonable price point for a wireless headset with this feature set.

The headset is expected to arrive online and in stores in October 2026.

A Collection That Started Building Earlier This Year

This is not Razer’s first trip to the Sanrio well. Dexerto notes that the publication has previously covered Razer’s Cinnamoroll headset as well as Hello Kitty and Kuromi editions, all part of the same growing lineup. The Pompompurin headset joins a broader Razer x Pompompurin collection that already launched at Target in July, which according to Dexerto includes a themed keyboard, mouse, mouse mat, and Nintendo Switch 2 skins. The headset rounds out that collection.

Good Timing for a Character Having a Moment

The release calendar lines up neatly with a significant year for Pompompurin. According to Dexerto, the character claimed first place in the 2026 Sanrio Character Ranking during his 30th anniversary, pulling in over seven million votes. That kind of cultural momentum tends to move merchandise, and a Target-exclusive headset arriving in October, ahead of the holiday shopping season, is not an accidental release window.

Razer has been leaning hard into character collaborations as a way to bring new buyers into the gaming peripheral market, and the Sanrio angle in particular seems to be working. Each new edition expands the audience a little further, and a first-place Sanrio character with a 30-year legacy and a record-setting fan vote is about as strong a hook as a hardware brand could ask for.